FUD – Fear, Uncertainty, Doubt. This is a term often used to describe the competitive tactic of providing information to a prospective customer about a competitor that would cause them to have fear, uncertainty or doubt about them having success with another vendor.
Single trigger – Same as above but only 1 event needs to occur.
GTM – An acronym that stands for Go To Market. This describes your general marketing, success and sales strategy.
Sandbagging – when an AE or Leader provides a lower forecast than they actually know they will close. Then brings in way more deals and blows past a forecast.